The Philippine blogosphere tends to buzz a lot about stuff that has to do with blogging. That's quite natural. Car enthusiasts talk about cars, sports fans talk about sport, and bloggers talk about blogging. The thing with this of course is that non-bloggers (more so those outside even its outer circle of Twitterers and other "social media" aficionados) cannot relate. This collective navel-gazing that the Pinoy blogging community gets into every now and then seems, therefore, to yield no real social value beyond, hopefully, an inward reflection that might result in some self-policing and, even more hopefully, some positive outcomes.